VGP Cyber Kingdom: A comprehensive gaming arcade solution | Immersive entertainment experience that increases customer traffic by 300%.

2026-01-14 17:05:04

India

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kate@colorfulparkgame.com

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+86 135 3815 0631

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We collaborated with Global Family Entertainment Center (FEC) to provide customized gaming equipment and interactive experience solutions for their new indoor entertainment facility. The client aimed to create a family-friendly venue that would attract visitors of all ages by offering a mix of entertainment, education, and interactivity.

Client Overview / Background

VGP Cyber Kingdom is dedicated to creating a next-generation integrated entertainment center that combines sports, trendy games, and digital technology. Their brand vision is to break away from the traditional single-mode arcade model, providing a comprehensive space where families, friends, and young people can enjoy sports competitions, virtual adventures, and classic arcade games simultaneously. At the project's inception, the client's core requirement was clear: to integrate diverse forms of entertainment and ensure that every area and every piece of equipment would appeal to users of all ages, creating sustainable repeat visits.

01

Challenges / Pain Points:

arcade-machine-factory-7 - Colorful Park

1. Integration Challenge:

•How to organically integrate vastly different elements such as bowling (sports), go-karts (driving simulation), VR (immersive technology), and hundreds of arcade games (classic arcade games), avoiding a simple collection of equipment and ensuring a coherent spatial narrative.

2. All-Ages Adaptability Challenge:

•The selected equipment must simultaneously meet the operational safety requirements for children, the competitive challenges for teenagers, and the leisure and social needs of adults, placing extremely high demands on equipment selection and area planning.

3. Space and Traffic Flow Optimization:

•To accommodate a large number of devices within a limited space, it is essential to scientifically plan visitor traffic flow to prevent congestion and utilize lighting and colors to create a smooth and immersive experience.

4. Operational Efficiency Requirements:

•The supplier needs to provide not only equipment but also a one-stop service from initial planning and effect preview to on-site debugging, reducing the client's coordination and management costs.

02

Solution / Approach:

Colorful Park has assembled a dedicated team to provide end-to-end solutions from concept design to operational implementation:

● Overall Planning and Visualization:

We first conducted data analysis on hundreds of potential equipment options, selecting the models best suited for multiple age groups and with enduring popularity. Then, using 3D modeling technology, we presented clients with complete venue renderings and equipment layout diagrams, allowing them to preview the final experience before construction.

● All-Ages Adaptability Challenge:

The selected equipment must simultaneously meet the operational safety requirements for children, the competitive challenges for teenagers, and the leisure and social needs of adults, placing extremely high demands on equipment selection and area planning.

● Space and Traffic Flow Optimization:

To accommodate a large number of devices within a limited space, it is essential to scientifically plan visitor traffic flow to prevent congestion and utilize lighting and colors to create a smooth and immersive experience.

● Operational Efficiency Requirements:

The supplier needs to provide not only equipment but also a one-stop service from initial planning and effect preview to on-site debugging, reducing the client's coordination and management costs.

03

Product Specifications

Sports Zone:

•Professional bowling lanes and equipment sets.

Simulated Racing Zone:

•High-fidelity go-kart simulators with force feedback steering wheels and surround screens.

VR Adventure Zone:

•Multi-degree-of-freedom VR all-in-one machines, equipped with a wealth of multiplayer combat and adventure content.

Arcade Matrix Zone:

•Over 100 selected machines, including: rhythm music games, basketball and soccer machines, coin pusher and stacking machines, cartoon claw machines, classic fighting games, etc.

Key Features / Advantages:

One-stop solution:

•From design to equipment, one partner takes full responsibility, greatly simplifying the client's project process.

Data-driven equipment selection:

•Equipment is carefully selected based on global popularity and local preferences to maximize return on investment.

Immersive, scenario-based design:

•Going beyond simple placement, lighting and traffic flow design create an engaging and storytelling entertainment space.

All-age coverage:

•Scientific zoning and equipment matching ensure that children and adults alike can enjoy themselves, improving customer satisfaction for families.

Scalability and upgradability:

•Modular design allows for convenient future equipment upgrades or the addition of new experience zones.

04

Results / Achievements

Significant Increase in Foot Traffic: Within three months of opening, the average daily foot traffic increased by 300% compared to the original plan, requiring timed entry reservations on weekends and holidays.

● Doubled Dwell Time:

The average visitor stay time reached over 2.5 hours, demonstrating the success of the multi-experience zone model in extending consumer engagement.

● High Social Media Popularity:

Thanks to its stunning lighting design and diverse photo opportunities, the venue has become a popular destination on local social media.

● High Customer Satisfaction:

“ The Colorful Park team is not just a supplier, but our creative partner. They understood our vision of integrating different experiences and perfectly realized it with their professional design and extensive product line. Seeing guests of all ages finding joy here is our greatest success. ” — VGP Cyber Kingdom Project Manager

05

Client Feedback / Testimonial

Initially, we had no idea how to integrate bowling, go-karts, VR, and hundreds of arcade games into one space, until we met the Colorful Park team.

We didn't need to deal with multiple suppliers; Colorful Park acted like a general director, coordinating everything. After opening, the data spoke for itself: family customers accounted for over 40%, with children playing arcade games, parents bowling, and teenagers battling it out in the VR zone—everyone enjoying themselves while sharing the same joyful experience. Foot traffic and dwell time far exceeded expectations, completely validating the foresight of the initial overall design.

They are not just suppliers, but true strategic partners who genuinely understand the entertainment ecosystem.”

— Alex Chen

Operations Director | VGP Cyber Kingdom